October 19, 2021FilmTakeComments Off on India’s PayTV and Streaming Market is the Final Frontier for Huge Subscriber Growth
An announced merger between Sony Pictures Networks India and Zee Entertainment will challenge Disney’s dominance and Amazon’s ambitions in India’s unwieldy media landscape. If finalized, the entity to emerge will be India’s media industry leader.
September 5, 2021FilmTakeComments Off on AT&T’s Great Media Escape Takes Shape After DirecTV and WarnerMedia Selloffs
AT&T’s decision to acquire a declining DirecTV in 2015 and a bloated WarnerMedia in 2018 were massive miscalculations. Desperate to pay down its debt, in March 2021, AT&T announced it would sell a 30% stake in DirecTV.
In a recent survey of over 5,000 active online subscribers in the United States and Canada, 81% of respondents wished that paid streaming services like Netflix or Amazon Prime Video offered a free, ad-supported option.
As a result of diminishing content availability precipitated by production delays and cancellations, there will be large programming gaps for traditional television networks and OTT platforms to fill over the next two years.
AT&T is desperate to sell some or all of DirecTV to pay down its $180 billion mountain of debt. According to inside sources, the satellite service is being offered at a $20 billion valuation, marking a $29 billion loss since 2015.
In the fourth quarter, two million US subscribers cut the cord on traditional television packages from AT&T, Comcast, Charter, and Verizon, up from 1.7 million in the third quarter.
Television advertising sales in the U.S fell 8% to $61 billion in 2017 – the biggest slump in 20 years. Sales at cable networks dropped for the first time in a decade.
After decades of stifling innovation and blocking new content delivery models, cable companies are paying a hefty price that shows no sign of stopping.
Only days apart, the UK’s largest satellite broadcaster, Sky, and the US’s biggest cable company, Comcast, announced plans to expand their services online.