CBS All Access - FilmTake

AVOD Market Heats Up

February 25, 2020 FilmTake Comments Off

Several media companies are holding discussions to acquire advertising-supported video streaming services. Fox Corp is in talks with Tubi, and NBCUniversal is considering Vudu.

Netflix Market Report: Part Two

August 27, 2019 FilmTake Comments Off

Part Two: Netflix Trends, International, Feature Films. Through the first six months of 2019, Netflix’s customer acquisition costs have ballooned to $292 per subscriber.

Will Amazon Buy ViacomCBS?

August 21, 2019 FilmTake Comments Off

There is growing speculation that Amazon will acquire ViacomCBS after the post-merger dust settles.

Merger In Name Only

August 15, 2019 FilmTake Comments Off

CBS and Viacom have reunited as one company after two failed attempts since 2016. The new company will be named ViacomCBS.

Cord Cutting Continues

July 28, 2019 FilmTake Comments Off

During the second quarter, DirecTV’s traditional satellite service lost 778,000 subscribers and its streaming service DirecTV Now lost 168,000 accounts.

The Starz Farce

May 27, 2019 FilmTake Comments Off

The timing of the anonymous leak that CBS was prepared to pay Lionsgate $5 billion for Starz, raises serious questions about possible market manipulation.

Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires

Broadcast & PayTV

December 17, 2024 Comments Off

SVOD Trends in 2025: International Variability, Advertising, and Pricing Adjustments

Streaming

December 15, 2024 Comments Off

Streaming

Retention Over Acquisition: How UK and US Streamers Adapt to Market Saturation

December 10, 2024 Comments Off

Streaming

Super-Bundles and Churn Reduction: Disney’s Vision for Streaming Dominance

December 8, 2024 Comments Off

Streaming

Challenging Amazon: Walmart’s Vision for the Future of Subscription Streaming

December 1, 2024 Comments Off

Distribution

Slow-Motion Collapse: How Nostalgia, Streaming, and Short-Sightedness Undermined Hollywood’s Future

November 26, 2024 Comments Off

Streaming

Subscriptions to Free Streaming: The Platforms and Formats Redefining Entertainment

November 24, 2024 Comments Off

Production

Production is Fleeing Los Angeles: How Poor Policies Push Producers Away

November 19, 2024 Comments Off

Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires

Broadcast & PayTV

December 17, 2024 Comments Off

Warner Bros. Discovery and Comcast are restructuring to separate their declining linear TV networks from streaming divisions, signaling the end of linear television’s dominance. This strategy, framed as a means to enhance value, highlights the sector’s collapse as advertisers and viewers shift to digital platforms. Mergers or sell-offs are imminent.

SVOD Trends in 2025: International Variability, Advertising, and Pricing Adjustments

Streaming

December 15, 2024 Comments Off

Content and pricing strategies are shifting as platforms focus on retaining subscribers with live sports and bundled services. Sports rights, such as those for the Champions League and NFL, have driven substantial growth for Paramount+ and Peacock—Prime Video benefits from integrating most major streaming services into one platform.

Retention Over Acquisition: How UK and US Streamers Adapt to Market Saturation

Streaming

December 10, 2024 Comments Off

As global streaming markets mature, platforms are shifting focus from acquisition to retention amid near-saturation in regions like the U.S. Strategies include ad-supported tiers and content diversification. While platforms strive to meet changing demands, competition is intensifying, particularly in the ad-supported landscape, emphasizing the need for innovation and strategic partnerships for sustained growth.

Super-Bundles and Churn Reduction: Disney’s Vision for Streaming Dominance

Streaming

December 8, 2024 Comments Off

Disney’s super-bundling of Disney+, Hulu, and ESPN+ forms a key part of its streaming strategy amidst rising subscription costs that echo traditional cable models. The $30 mega-bundle with Max aims to reduce churn and simplify streaming but raises concerns over overwhelming choices and competitive pricing, challenging Disney to attract new subscribers effectively.

Challenging Amazon: Walmart’s Vision for the Future of Subscription Streaming

Streaming

December 1, 2024 Comments Off

Walmart is enhancing its streaming presence through the $2.3 billion acquisition of Vizio, aiming to compete with Amazon. By integrating Vizio’s technology into its retail ecosystem and leveraging its advertising capabilities, Walmart seeks to grow its streaming subscriptions and capitalize on the decline of traditional TV, creating a comprehensive media platform.