Peacock – Page 3

The Future Will Have Ads

February 3, 2021 FilmTake Comments Off

In a recent survey of over 5,000 active online subscribers in the United States and Canada, 81% of respondents wished that paid streaming services like Netflix or Amazon Prime Video offered a free, ad-supported option.

Best Year Yet

January 24, 2021 FilmTake Comments Off

In 2020, Netflix gained 37 million subscribers worldwide, breaking its 2018 record of 28 million new additions. Currently, Netflix has 204 million active subscribers.

Exclusive or Traditional Distribution?

September 29, 2020 FilmTake Comments Off

The rapid expansion of OTT worldwide has profoundly changed the market, unlike any other innovation since the emergence of cable television.

Lockdowns Reshape Content Distribution

August 10, 2020 FilmTake Comments Off

COVID-19 has decimated global content pipelines by halting film production, canceling greenlit projects, and closing cinemas. However, the present disruptions have only accelerated transformations that were well underway.

Shutdown Accelerates Streaming Takeover

April 13, 2020 FilmTake Comments Off

As the coronavirus and subsequent global shutdown forces film and television production into an unprecedented standstill, streaming services are accelerating their takeover.

The Paradox of Choice

March 8, 2020 FilmTake Comments Off

The major studios sabotaged the dream of a la carte programming and are now attempting to transform streaming into cable television via an ethernet connection instead of coaxial.

AVOD Market Heats Up

February 25, 2020 FilmTake Comments Off

Several media companies are holding discussions to acquire advertising-supported video streaming services. Fox Corp is in talks with Tubi, and NBCUniversal is considering Vudu.

AVOD Streaming Gains Ground

February 16, 2020 FilmTake Comments Off

AVOD is gaining ground on SVOD in the United States. The proportion of television viewership that is through streaming services has almost doubled since 2018.

Netflix Claims Originals Win Out

January 1, 2020 FilmTake Comments Off

Netflix continues to publicize unsubstantiated claims that its original films and shows outperform third-party content contrary to all independent research.

Streaming Bout

December 4, 2019 FilmTake Comments Off

The streaming bout between Netflix and traditional media companies for the world’s online video subscribers is well underway.

Free Streaming Offers

November 12, 2019 FilmTake Comments Off

Heavyweights Disney and Apple are offering free introductory offers to gain a head start over rivals. Select Verizon subscribers in the United States will get free access to Disney+ for a year.

State of Netflix

October 20, 2019 FilmTake Comments Off

As of September 30th, Netflix has over 158 million total subscribers – 60.6 million at home and 97.7 million around the world.

Netflix Misses Subscriber Target Again

October 17, 2019 FilmTake Comments Off

Netflix missed its quarterly subscriber forecast for the second consecutive quarter in a row. The company’s slowdown ahead of the introduction of several new subscription services is a troubling sign.

Netflix Banned

October 9, 2019 FilmTake Comments Off

Disney will ban all advertisements from Netflix across all of Disney’s entertainment platforms, including its television networks.

Betting On The Past

September 23, 2019 FilmTake Comments Off

Netflix signed a five-year deal with Sony Pictures Television worth $500 million to become the exclusive worldwide streamer for Seinfeld.

The Window Is the Product: Why Streaming’s Next Battleground Is Access, Not Content

Distribution

April 18, 2025 Comments Off

Inside Paramount’s Corporate Meltdown: Fraud Claims, Merger Mess, and Shareholder Fury

Legal

April 6, 2025 Comments Off

Distribution

Resurrecting Value: How Syndication is Powering a New Phase of Streaming Monetization

March 22, 2025 Comments Off

Distribution

Who Will Own the Future of Filmed Entertainment? Inside the Great Media Power Grab

March 1, 2025 Comments Off

Broadcast & PayTV

The Broadcast Boom: Why Traditional TV Still Matters in a Streaming World

February 24, 2025 Comments Off

Distribution

Finding Licensing Gold: Why Some Shows Are Worth More Off Their Home Platform

February 18, 2025 Comments Off

Distribution

Paramount’s New Slate Financing Deal and the Complexities of Film Investment

February 10, 2025 Comments Off

The Broadcast Boom: Why Traditional TV Still Matters in a Streaming World

Broadcast & PayTV

February 24, 2025 Comments Off

As streaming platforms continue to dominate the conversation, traditional broadcast networks are proving their staying power by strategically aligning with digital platforms. New data confirms that network television still commands a substantial audience, with streaming partnerships extending its reach and influence.

Beyond Binge Watching: Ads, Sports, and Telecoms Are Steering Streaming Back to Cable’s Playbook

Streaming

January 11, 2025 Comments Off

The U.S. streaming market is saturated, with 96% of households subscribed to services, prompting a shift from acquisition to retention strategies. Ad-supported models are gaining traction as affordability overshadows uninterrupted viewing. Live sports and telecom partnerships are key growth areas, while brand ecosystems are vital for subscriber retention in this maturing landscape.

One Platform to Rule Them All: Aggregation Will Alter Streaming Markets in 2025

Streaming

January 7, 2025 Comments Off

Standalone SVOD services are experiencing a shift as consumers grapple with rising costs and subscription stacking. Many are turning to video aggregators, which simplify access but risk escalating prices. The market may soon consist of fewer standalone players alongside aggregators, highlighting the necessity for service bundling to reduce churn and enhance consumer convenience.

Europe’s AVOD Boom: How Ad-Tiers Will Reshape Streaming Markets in 2025

Streaming

December 29, 2024 Comments Off

Europe’s streaming market is on the verge of transformation, propelled by the rise of ad-supported video-on-demand (AVOD) platforms. Consumers increasingly favor lower-cost subscription plans featuring ads, benefiting major players like Netflix and local entities such as TF1+. However, platforms face challenges with ad relevance, viewer retention, and stringent EU regulations.

Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires

Broadcast & PayTV

December 17, 2024 Comments Off

Warner Bros. Discovery and Comcast are restructuring to separate their declining linear TV networks from streaming divisions, signaling the end of linear television’s dominance. This strategy, framed as a means to enhance value, highlights the sector’s collapse as advertisers and viewers shift to digital platforms. Mergers or sell-offs are imminent.