August 7, 2024FilmTakeComments Off on Inside Netflix’s Next Chapter: Ad Tiers, Licensing Strategies, Partnerships, and Audience Engagement
From the rapid adoption of its ad tier to evolving licensing strategies and the challenges of maintaining a high hit rate, Netflix is navigating a complex streaming market with more competition than ever.
April 17, 2024FilmTakeComments Off on Who’s Thriving and Who’s Struggling: Annual Streaming Scorecard Part Four
Paramount Global and Comcast have engaged in discussions to explore collaborating, including potentially merging their respective streaming services – Paramount+ and Peacock. However, it’s becoming clear that Paramount Global and its disastrous leadership team want to cash out.
April 12, 2024FilmTakeComments Off on Unveiling Netflix’s New Content Strategy: Opening Doors to External Licensing
Netflix has shifted its focus from prioritizing the production of original content to third-party content licensing once more. As an exclusive platform, Netflix’s management currently opposes licensing content externally, but the writing is on the wall for embracing external licensing.
September 15, 2021FilmTakeComments Off on Comcast Looks to Europe to Bolster Weak Stateside Streaming Demand
Comcast’s Sky will assist ViacomCBS with the launch of Paramount+ in the UK, Germany, and Italy to leverage distribution networks and content libraries to compete against the big four––Netflix, Amazon, Disney, and the contemplated WarnerMedia and Discovery combined company.
