Apple has twice postponed the launch of its first slate of shows. Producers and agents involved in projects at Apple expect the date to be pushed back once again.
For three straight years, television and home video markets in the United States have lost subscribers. This downward trend is accelerating and shows no signs of abating.
Television advertising sales in the U.S fell 8% to $61 billion in 2017 – the biggest slump in 20 years. Sales at cable networks dropped for the first time in a decade.
Netflix added 19 million subscribers in 2016, a new record for the digital distributor. Although, the company has quadrupled its long-term debt since 2014.
For every $8 per month, Netflix receives from its nearly 84 million global subscribers, over $6 is spent on content. 2017 content costs will hit $16 billion.
Netflix captured 80 million subscribers using studio content as a gateway to building customers. Did Netflix’s 50% originals initiative cross the line?