WarnerMedia - FilmTake

AT&T Mistimes Market

June 2, 2019 FilmTake Comments Off

AT&T’s decision to acquire a declining DirecTV and a sputtering Time Warner is materializing into a massive miscalculation.

Disney Takes Over Hulu

May 22, 2019 FilmTake Comments Off

Last week, Disney and Comcast came to terms whereby Disney would take sole control over Hulu. Comcast will remain a silent partner until 2024

Content Comes Home

May 15, 2019 FilmTake Comments Off

In an industry where content is king; Netflix has worn the crown in recent years thanks to the programming libraries from the major studios.

Up In Flames

April 30, 2019 FilmTake Comments Off

Lionsgate lobbied to become the belle of the buyout ball last year in Hollywood, but Prince Charming never arrived.

Hollywood Aims at Netflix

April 21, 2019 FilmTake Comments Off

Netflix’s rapid subscriber growth slows in the United States at the worst possible moment.

Fractured Content Landscape

April 2, 2019 FilmTake Comments Off

More and more consumers are piecing together entertainment content from multiple services rather than relying on a traditional cable television package.

Buyer’s Remorse

March 20, 2019 FilmTake Comments Off

Beyond maintaining AT&T’s core telecom business, the company is beset with declining DirecTV subscribers and a host of problems at Time Warner and Warner Bros.

Apple Needs Content

March 19, 2019 FilmTake Comments Off

Apple is announcing its new streaming service on March 25th, but the company is still scrambling to sign deals with content providers.

Apple Debuts Streaming Service

March 12, 2019 FilmTake Comments Off

Apple is expected to finally announce its new streaming service during the company’s March 25th conference.

Will Apple Buy Netflix?

February 25, 2019 FilmTake Comments Off

Apple has too much cash and not enough imagination. There is growing speculation that Apple will purchase Netflix.

AT&T’s Big Gamble

February 8, 2019 FilmTake Comments Off

The DirecTV deal was AT&T’s first big gamble on the filmed entertainment distribution market. DirecTV has been shedding subscribers since the beginning of 2017.

Netflix Pays Top Dollar

January 20, 2019 FilmTake Comments Off

Perhaps the biggest revelation from Netflix’s earning call last week is the admission that they are “ready to pay top-of-the-market prices for…”

Distribution

Warner Plays Nice with Netflix, For Now

December 16, 2018 FilmTake Comments Off

WarnerMedia’s decision may seem at odds with the company’s overall strategy to bring owned content ‘in-house’ to make it exclusive on its new streaming site.

Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires

Broadcast & PayTV

December 17, 2024 Comments Off

SVOD Trends in 2025: International Variability, Advertising, and Pricing Adjustments

Streaming

December 15, 2024 Comments Off

Streaming

Retention Over Acquisition: How UK and US Streamers Adapt to Market Saturation

December 10, 2024 Comments Off

Streaming

Super-Bundles and Churn Reduction: Disney’s Vision for Streaming Dominance

December 8, 2024 Comments Off

Streaming

Challenging Amazon: Walmart’s Vision for the Future of Subscription Streaming

December 1, 2024 Comments Off

Distribution

Slow-Motion Collapse: How Nostalgia, Streaming, and Short-Sightedness Undermined Hollywood’s Future

November 26, 2024 Comments Off

Streaming

Subscriptions to Free Streaming: The Platforms and Formats Redefining Entertainment

November 24, 2024 Comments Off

Production

Production is Fleeing Los Angeles: How Poor Policies Push Producers Away

November 19, 2024 Comments Off

Splitting the Difference: Why Warner Bros. and Comcast Are Carving Up Their Empires

Broadcast & PayTV

December 17, 2024 Comments Off

Warner Bros. Discovery and Comcast are restructuring to separate their declining linear TV networks from streaming divisions, signaling the end of linear television’s dominance. This strategy, framed as a means to enhance value, highlights the sector’s collapse as advertisers and viewers shift to digital platforms. Mergers or sell-offs are imminent.

SVOD Trends in 2025: International Variability, Advertising, and Pricing Adjustments

Streaming

December 15, 2024 Comments Off

Content and pricing strategies are shifting as platforms focus on retaining subscribers with live sports and bundled services. Sports rights, such as those for the Champions League and NFL, have driven substantial growth for Paramount+ and Peacock—Prime Video benefits from integrating most major streaming services into one platform.

Retention Over Acquisition: How UK and US Streamers Adapt to Market Saturation

Streaming

December 10, 2024 Comments Off

As global streaming markets mature, platforms are shifting focus from acquisition to retention amid near-saturation in regions like the U.S. Strategies include ad-supported tiers and content diversification. While platforms strive to meet changing demands, competition is intensifying, particularly in the ad-supported landscape, emphasizing the need for innovation and strategic partnerships for sustained growth.

Super-Bundles and Churn Reduction: Disney’s Vision for Streaming Dominance

Streaming

December 8, 2024 Comments Off

Disney’s super-bundling of Disney+, Hulu, and ESPN+ forms a key part of its streaming strategy amidst rising subscription costs that echo traditional cable models. The $30 mega-bundle with Max aims to reduce churn and simplify streaming but raises concerns over overwhelming choices and competitive pricing, challenging Disney to attract new subscribers effectively.

Challenging Amazon: Walmart’s Vision for the Future of Subscription Streaming

Streaming

December 1, 2024 Comments Off

Walmart is enhancing its streaming presence through the $2.3 billion acquisition of Vizio, aiming to compete with Amazon. By integrating Vizio’s technology into its retail ecosystem and leveraging its advertising capabilities, Walmart seeks to grow its streaming subscriptions and capitalize on the decline of traditional TV, creating a comprehensive media platform.